Mahesh Iyer is a demand generation expert and senior marketing leader with a successful track record of conceiving, implementing and guiding successful customer acquisition/ pipeline generation strategies and programs for several leading Silicon Valley technology companies over the last 15 years.
He has pioneered key roles in demand generation & field marketing at companies such as Foundry Networks, Opsware, HP, Cloudera, AsterData, and Actian.
Most recently, Mahesh served as a partner in the Market Development team at leading Silicon Valley VC firm – Andreessen Horowitz (a16z), where he advised/coached several early to late stage entrepreneurs on Go-to-Market effectiveness, including best practices in demand generation and pipeline acceleration for customer acquisition; lead/opportunity qualification and development; “contact to contract” lifecycle; and strategies for maximizing Lifetime Customer Value.
Mahesh has spoken extensively on topics related to demand generation, online marketing, team dynamics & leadership at multiple conferences/ seminars, bootcamps and workshops.